We’ve been involved in direct marketing of businesses for over 40 years, from hands on, and mentoring, consulting and training individuals and organisations on the theory and practicality of marketing. We offer advice and expertise so this can be done by yourselves, or we take take the headache away and provide the service for you.
The biggest challenge for today’s small business owner is the fact that there is always some form of marketing in place, but it;s not what we’d call integrated. Integrated marketing is when there is a clear plan and formula, with expectations set, and results tangible and regularly tracked and then scaled up accordingly.
Creating more enquiries and giving your company more trade that you previously thought possible is our speciality here at Able Media!
Many companies fall into the trap of selling on price, feeling that they are always under pressure to match, if not beat, their competitors when it comes to winning the business. Many sales representatives also make the mistake of creating a prepared speech with lots of business “spiel” which acts like white noise to un-knowledgable potential customers.
Selling is in fact much simpler than this – it’s all about asking questions. Asking the correct questions to your potential customers not only helps them to buy… it helps them buy from you.
Ask Able Media about our traditional marketing training and services today: